Ongoing insight is the payoff to analytics investment. To get the most from your bounce rate strategy, define helpful benchmarks, create a habit of regular analysis, and commit to a troubleshooting plan of action. In this edition of the Corbae Creative bounce rate...
Even after proper setup in Google Analytics, bounce rates only provide actionable insight when segmented into meaningful groups. In this edition of the Corbae Creative bounce rate optimization series, hypothetical company SunClarity completes step four of the bounce...
Bounce rates become relevant when they track all appropriate forms of engagement. In the third installment of our analytics optimization series, hypothetical company SunClarity completes step three of the Corbae Creative strategy for effective bounce rate analytics:...
The other evening I was watching Iron Fist. (Spoilers if you haven’t watched season two yet) There was a scene in which Joy Meecham, a conflicted, sort of evil character, tells Davos, the bad guy, that he has an image problem. That it’s all marketing. He needs to...
Bounce rates improve when users have a clear and easy opportunity to engage or act. In this installment of our analytics optimization series, we show how example company SunClarity completes step two of the Corbae Creative strategy for effective bounce rate analytics:...