Fronius Difference Campaign

Removing friction from interactions


Fronius USA


Customer research, branding, visual strategy, messaging, web and print advertising, video development and production


Showcase the intangible benefits of working with Fronius USA


Innovative products were only part of the story for those who chose to work with Fronius USA. We worked with Fronius USA to perform customer research, then define the intangible. That research led to our definition of a visual strategy and one strong messaging architecture, which then rolled into externally facing marketing materials.