Power Curve Advantage Campaign
Company campaign for Solar Power International
Marketing campaign strategy and creative, tradeshow booth graphics, booth giveaways, social media strategy and graphics.
Developed a campaign in collaboration with Identity³ targeting solar installers to show them how they could grow their business by helping customers harvest more energy and by buying direct. Using a combination of a strong visual element with a technical background, the campaign targeted show-goers meeting AllEarth’s defined customer base.