Solar Power International tradeshow debut
Client
AllEarth Solar
Scope
Marketing campaign strategy and creative, tradeshow booth graphics, booth giveaways, booth apparel, trade publication print and digital advertising, social media
Challenge
Capture attention at SPI while developing a campaign that had a life beyond the show.
Solution
Working in collaboration with Identity³, we helped AllEarth develop the campaign for their Solar Power International show debut. The “Say Hello” campaign not only captured that debut “feeling” but provided the framework for an ongoing campaign. Designed to reach new installers with their value proposition and increase sales.